Identify Conversion Bottlenecks on Shopify

→ Just by using your Store’s data 🙂

Step # 1:

Analyze your store’s Google Analytics

⤷ Track user behavior

⤷ Identify where users are dropping off 

Step # 2:

Use Heatmaps and session recordings tool

⤷ Gives a visual presentation of interactions

⤷ How shoppers are behaving on key pages

⤷ e.g product and checkout pages

Step # 3:

Look cart abandonment rate

⤷ This pinpoint where customers leave

⤷ Signal issues with checkout process

Step # 4:

Use exit-instant pop-ups or surveys

⤷ Gather feedback from visitors 

⤷ Get help and uncover friction points

Step # 5:

Monitor loading times with “PageSpeed Insight” tool

⤷ Slow loading times can cause frustration

⤷ Also makes customers exit the checkout-process

FINAL STEP:

Based on all findings, Implement A/B testing

⤷ Try different designs, CTA’s, product layouts 

⤷ Identify what drives high and low conversion rates

Complete all the steps, see a massive change in Conversion Rate

Want to know more about conversions?… DM “CRO”

Let’s grow together !!

Graphics: Shopify Analytics screenshot AND Hotjar screenshot AND G/A screenshot & include small logos of Tools: GA, Hotjar, Shopify, A/B testing tool  – AND MY PICTURE – EXAMPLES ATTACHED